Atomic Force Products
Perhaps one of the more interesting product catalogs we've worked with! The products sold for atomic microscope probes do not rely so much on product images, but the corresponding attributes of the products.
With the audience being mostly scientists, higher education institutions and researchers, the overall look and feel would need to resonate with a highly intellectual audience. Using a high-key color palette for stark contrast, and with a bit of inspiration from Alexander Calder kinetic sculptures, the final design system and website accomplished a sophisticated user experience.